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Would you rather have interest from one buyer, or many?

A single-buyer negotiation hands control to the buyer. A competitive, limited auction puts it back in your hands, and consistently produces a better price and better terms.

Good businesses get approached. A private equity group calls with an offer, and many owners engage in a one-on-one negotiation. It feels flattering, and easy. But a single-buyer process often leads to a lower price and weaker terms, because the seller is locked into the buyer's timing and process with little leverage.

The risk of a single buyer

Suboptimal price and terms. Without competition, you rarely reach the best outcome the market would bear.

Buyer control. With only one party at the table, they can shape the terms, even after a letter of intent is signed.

Limited negotiating power. No competing bid means little leverage to push for what matters to you.

Potential delays. A single buyer can slow the process, knowing you have no other options.

The solution: a limited auction

We run a limited, confidential auction: a competitive process among a group of preselected buyers. It creates a real market for your business, and it is how owners reach the best possible price and terms. Here is how it works.

Confidential outreach

A large group of preselected buyers receives an anonymized teaser. Interested buyers contact us.

Competitive bidding

Buyers sign an NDA, receive the full package, and submit an Indication of Interest, knowing they are competing.

Review and meet

We sort offers with you and invite a short list, usually one to five, to meet management by video.

Finalist meetings and LOIs

The top three or fewer meet in person, then submit Letters of Intent with defined price and terms.

Negotiate and select

We negotiate the strongest terms, and you choose your buyer and sign the LOI.

Close

Due diligence and finalization, typically about 90 days to the closing table.

Why it produces a better outcome

Maximized value. A competitive market drives higher bids and stronger terms.

Real leverage. Multiple bidders keep every buyer honest and motivated.

A planned, guided process. You stay in control and informed at every step, with your identity protected.

Been approached by a buyer already?

Before you negotiate alone, start with a free Market Value Study and a confidential conversation. It could change your price and your terms.

Every conversation is 100% confidential.
Talk to us
(650) 279-3097
Offices
California · Nevada · Arizona
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